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Top Reasons To Buy Your Labels On The Internet

Posted by Mark Trumper in Wednesday, June 4th 2008   

Online Label WizardPurchasing your labels on the Internet is fast, simple, and less expensive than buying from a traditional label shop or a print sales person. Buying labels online places a professional label printing service right at your fingertips, where you can easily design or upload your own artwork from anywhere at anytime. And, you can have your labels delivered directly to you or to a customer / when and where you want them.

Choosing the right online label-printing partner is essential. When comparing Internet label printing companies, be sure to keep the following in mind: Does the company meet your needs for product selection, delivery time, and your price needs.

In addition to the above, you should always consider the site’s features when choosing your online label-printing partner. So, be sure to pick one that offers functionality like instant online label quoting, design online capabilities, artwork upload, and online proofing. Depending on your individual needs, you may also want a company that offers solutions like label templates and/or online tools to help you pick the best label option for your needs.

The benefits of ordering your labels online are many. Below is a quick run-down of some of the more important factors when choosing your online label partner…

PRICE: Obviously, the overall cost of your label printing should factor into your purchasing decision. Buying your labels online is cheaper in most cases because you’re eliminating any commissioned salesperson, however; it is not always best to simply pick the lowest cost provider. When factoring price, be sure to consider label quality, customer service, and delivery time.

Site Features - Save QuoteFEATURES: As mentioned previously, the available features of a label-ordering site can make all the difference. Instant online quoting saves you valuable time; design online capabilities increase your productivity; and online proofing gives you peace of mind that your labels will be printed correctly.

You should also consider any “back-end” features / functionality of the site – like the ability to easily access past orders and/or artwork, one-click reordering, multiple ship-to addresses, and the availability of additional time-savings tools like options to instantly track print completion and/or delivery status.

REPUTATION: An important, but often overlooked, factor is the site’s reputation. Check to see how long the company has been in business. Look for customer testimonials on the site. Look to company and/or printing industry blogs to see what others are saying about the company. And, be sure to make sure the site’s e-commerce / ordering system is in a safe / secured environment.

EASE-OF-USE: Your selected online label printing solution should be easy to navigate and use. You should be able to find your desired product quickly and then order it within a few short steps.

FLEXIBILITY: Choosing the right online label partner will afford you greater flexibility, as you will be able to order all of your label needs from a single source.

TIME: Not only will you save on gas money, running from one printer to the next, but you will save valuable time. Online label printing companies allow you to order labels right at your desk and send the file(s) directly to the label printer without worry. You can continue with other tasks related to your business and trust that your labels will be printed and delivered in a timely manner.

Choosing a professional online label printing company for all your label needs ensures you quality, service, dependability, and great value / cost savings. Be sure to pick the best company for your needs!

MaverickLabel.Com is a complete online label printing solution, offering dozens of label choices in a secure online environment. With cutting edge online technology and time saving features, Maverick is the top choice for all of your label needs.

We value our customers and have an outstanding customer service team to assist with any issues that may arise. We want to be your label-printing partner and to provide you with highly reliable label printing to make your next project a huge success.

Advantages of Digital Label Printing

Posted by Mark Trumper in Tuesday, May 6th 2008   

With today’s modern technology, ordering short-run, digital labels is a breeze and more affordable than ever!

Digital LabelsTraditional label printing is done on large mechanical flexographic printing presses. These presses require artwork to be output to film - for creation of rubber printing plates. These plates are then attached to the presses, inks are mixed, and the machine is hand-calibrated to the specifics of each job.

Present-day digital label printing equipment is much different, eliminating all of the above tasks! Doing away with these steps creates many advantages over flexographic label printing, including: Faster delivery / turnaround time; Low minimum quantities; No die or plate charges; Higher quality; 4-color process printing; and much more!

The main benefits to customers are:

Delivery Speed…

Because digital printing eliminates the need for plates and lengthy press set-up, labels are produced much faster – in mere minutes instead of hours in most cases. This is especially true with multiple color (4-color process) jobs, which can require running the same label through the press multiple times to complete the job.

Better Pricing…

Again, because digital printing eliminates the need for the creation of printing plates, and because each job takes less time to set-up, the actual cost per label is much less.

Low Minimums…

Digital label printing makes it possible to provide customers with label quantities as few as one label – or as large as 25,000– all at very affordable pricing. Additionally, digital labels can be produced at practically any size, with no die requirements.

Quality…

Digital printing translates into high-quality, picture perfect labels on each and every label order! Digital printing technology produces rich, vibrant labels – with none of the banding or gear marks that you have undoubtedly seen with traditional label printing.

4-Color Process…

Digital printing makes it easy to order perfect 4-color process (photographic) labels. Unlike flexographic printing, where single / spot colors are typically used, digitally printed labels are always produced from a mixture of 4-colors – Cyan, Magenta, Yellow, and Black. This process makes it easy on customers from the standpoint that they can submit artwork with photos and/or other multi-colored artwork – without any worries!

Digitally printed labels are an excellent choice for wine bottle labels, health and beauty packaging / labels, food labels, bath and body labels, and/or any other product where the label itself can be used to enhance the product’s appeal. This is because digitally printed labels are produced with a higher line-screen than traditional flexographic label printing – typically 230 lines versus only 133 or 150 for flexographic printing. This equates to a huge difference in the label’s detail, color, overall clarity and vividness.

Today’s digital printing makes ordering labels both easier and more affordable!

Mark Trumper

MaverickLabel.Com
marktrumper@mavericklabel.com

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Mark Trumper is the CEO of MaverickLabel.Com – leading pioneer of label products via the Internet. The MaverickLabel.Com website offers asset tags and labels, as well as hundreds of other label products, in a secure online environment.

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