Tips to Create a Great Appointment Card Sticker

• Use a clearly read font like Times New Roman or Arial. Appointment Card Stickers are compact, fit perfectly to go on a business card.
• Try to make the font as large as you can so that customers/patients/clients can read information easily.
• Choose colors wisely. It’s important to have the colors that “brand” your business but you also want your appointment card stickers to be clear and easy to read. Don’t use light and bright colors like orange and yellow. Try darker colors that are easier on the eyes like navy or dark green for accent.
• Put all text in black or navy to make it easy to read.
• Most companies want to add their logo to their appointment card stickers. Sometimes a logo will not shrink to that size well and still look attractive. If this happens, consider using an image that represents your business, knowing that your logo will appear on your business card the appointment card is attached to.

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The labels are being designed to assist consumers when choosing new appliances and other items. The labels will clearly mark energy consumption guidelines and help consumers choose more energy efficient products and reduce their carbon emissions when using dishwashers, washing machines, refrigerators, and more.

Energy labels have been used in the UK on white goods for some time now, rating products from A (best) to G (worst). However, the new label system will add ratings of A+ and A++ to give credit to appliances that are extra energy efficient.

“Consumers want to make the right decisions when buying new goods that use less energy and bring down household bills,” said Environment secretary Caroline Spelman.

“These new energy saving ratings will help people make the right choice when out shopping for TVs and white goods by choosing those which are rated the darkest green on the labels,” Spelman added.

Read the full story here… Energy Saving Trust – UK

So, where exactly did stickers come from and why were they invented?  To answer this question, let’s first look at the definition of the word “sticker.”  Dictionary.com defines a sticker as…  “An adhesive label.”  (Wow, that’s pretty vague, huh?)

So now, let’s look at rumored inventors of the sticker.  While there is no definitive source acknowledged as inventing the sticker, there are several suggested first uses of stickers throughout history…

• It has been suggested that the Ancient Egyptians first created “stickers” to advertise their daily market rates.  Archeologists have found items, at Egyptian excavation sites, that appear to be pricing and/or product descriptions plastered to walls of ancient cities.  These artifacts are believed to have been some sort of early paper, which was written on and then somehow glued/plastered to the walls of various market places throughout Egypt.
• It has also been suggested that Sir Rowland Hill, in 1839, invented the modern sticker when he created and introduced an adhesive paper that became the first Postage Stamps.
• Then there are those who believe that the sticker was invented in the 1880′s by European advertising gurus, who came up with the idea to help consumers identify (and ultimately purchase) products by use of colorful paper “labels.”  These colorful paper labels were stuck to various types of fruit and fruit packaging with a simple gum paste.  Apparently, there was massive competition in European orchards at this time in history.  These inventive stickers were used primarily on the sides of the fruit crates to help make their containers “stand out” from their competitors.
• And even others argue that R. Stanton Avery, the founder of popular “Avery Labels,” is the actual inventor of the sticker, when he invented the first self-adhesive label in 1935.

Many early stickers were the pre-apply type, meaning you had to somehow “wet” (lick, apply water, etc.) the back / adhesive side of the sticker before applying.  While there are still pre-apply stickers in use today, most modern stickers do not require this task to use the sticker.  So, I guess the inventor of the sticker could be determined by your definition of a sticker itself.

Whichever you believe, stickers have evolved tremendously over the years and are now used in most all aspects of modern day life.  There are literally hundreds of different types of stickers, ranging greatly in differences by material (paper, vinyl, plastics, etc.), application (indoor, outdoor, temperature, etc.), inks (UV, process / spot colors, etc.), adhesives (permanent, removable, ultra-removable, etc.) and even coatings (polymer, clear, varnish, etc.)

MaverickLabel.Com offers custom label printing solutions for any need.  Whether it be simple blank labels / stickers or custom items like name plates, asset tags, control panels or more custom items like process color custom product labels – we are your complete label resource.

Mark Trumper – CEO
MaverickLabel.Com

Researchers analyzing data from a 2005-06 U.S. National Health and Nutrition Examination Survey, found that nearly 62% of respondents said they read the nutrition facts labels before making a food purchase. Further, nearly 52% examine the list of ingredients, 47% pay attention to the serving size and nearly 44% review health claims at least some of the time when deciding which food product to purchase.

There were significant health differences between food label readers and non-readers. Researchers of the study stated that people who took the time to read the food labels had dramatic increases in their intake of total calories, total fat, saturated fat, cholesterol, sodium, and dietary fibers / sugars.

“If the food label is to have a greater public health impact, rates of use will likely need to be increased among U.S. adults,” said study author Nicholas J. Ollberding, a professor in the Department of Health and Behavior Studies, Teachers College, at Columbia University.

“Low rates of label use also suggest that food labels may need to be modified,” Ollberding added. Suggested changes to the current label could include bolding calorie information, reporting the total nutrient intake for foods likely to be consumed in a single sitting, and using more intuitive labeling techniques such as the use of red, yellow and green inks on the label itself.

So, what does all this mean to those of us in the label industry or our customers – actual purchasers of food product labels? Nothing specific just yet. There are no mandated changes for requirements on food / nutrition labels at this specific time. But, they may be coming at some point down the road. We will do our best to keep you posted as to changes in FDA requirements. In the mean time, however, please feel free to visit the food labels page of our site for a listing of products we offer and more information.

And, if you’d like even more info on this subject, please visit the FDA’s website…
http://www.fda.gov/ForConsumers/ConsumerUpdates/ucm094536.htm

Have a question or comment about food or nutrition facts labels? Please leave your comment below and we will get back to you with a personal response.

Thank you,

Mark Trumper
CEO – MaverickLabel.Com

So, what is a brand, you might ask?  And, how do you know if you have one?  Well, every company has a brand.  But, truth be told, you don’t always own your own brand.  Your brand is really the perception of your business and is controlled by your customers, products, vendors, customer service agents, and yes – even your company labels.

Your Image Is Your Brand

Scary thought, I know.  But, everything about your company is indeed your “brand.”  Many companies carefully choose their employees, provide customer service training, spend lots of money on their stationery and business cards, and have a large marketing budget.  But, many of these same companies often overlook an item that is seen by customers who order a product, have something delivered, or receive packages from these companies – the label!

That’s where MaverickLabel.Com can help.  We specialize in providing any type of label imaginable.  In business since 1994, MaverickLabel.Com provides a secure online environment for both designing and ordering labels of all types.  We make it easy for you to find the exact label you’re looking for with our Uber Quoter and our customer service team is available to assist you place your label order.

So, next time you’re thinking about your brand identity, consider enhancing your brand’s image with quality, professional labels from MaverickLabel.Com.

Mark Trumper
CEO
MaverickLabel.Com

After a lengthy research and testing period, we have today officially added a new, Earth friendly label material – NatureFlex™ biodegradable label films – to our extensive label stock selection.

Perfectly suited for products like food and beverage labeling, as well as high-impact nutraceutical and pharmacy product packaging, NatureFlex™ label films are made of regenerated cellulose, which starts as wood pulp.  NatureFlex™ has been proven to fully biodegrade in as little as 16 weeks – making this a truly environmentally conscious label material.

MaverickLabel.Com® proudly offers the NatureFlex™ label film in 1.8 mil White and Clear choices on many of our most popular products, including our process color labels.

To ensure MaverickLabel.Com® customers would be completely satisfied with this new label stock material, we spent countless hours over several months performing both indoor and outdoor quality tests.  And, the results of these tests were fantastic.  Labels printed on NatureFlex™ stock both looked great and had tremendous durability.

We are constantly striving to do our part to be more Earth sensitive and this product is a perfect fit to our existing label stock material choices.

Find more details about NatureFlex™ label stock at our Process Color Labels product page…
http://www.mavericklabel.com/process_color.html

Mark Trumper, CEO
MaverickLabel.Com®
800.537.8816